The Amex Direct Deposit Bonus is an enticing offer from American Express that rewards new cardholders for setting up direct deposits into their eligible accounts. By linking their payroll or government benefits directly to their Amex account, users can earn a cash bonus after meeting specific deposit requirements within a designated timeframe. This promotion not only enhances the value of the card but also encourages seamless banking and spending. It's a great way for customers to maximize their rewards while enjoying the convenience of direct deposits.